| Issue |
BIO Web of Conferences
Volume 5, 2015
38th World Congress of Vine and Wine (Part 1)
|
|
|---|---|---|
| Article Number | 03016 | |
| Number of page(s) | 3 | |
| Section | Economy and Law | |
| DOI | https://doi.org/10.1051/bioconf/20150503016 | |
| Published online | 30 July 2015 | |
On line communication and new media: Different using between companies in three important Italian wine districts
Dipartimento di Scienze Agrarie, Forestali e Alimentari – Università degli Studi di Torino Largo Paolo Braccini 2, 10095 Grugliasco, Torino, Italy
a Corresponding author: stefano.massaglia@unito.it
With the growth of the Internet and the technology, the relationship between companies and consumers evolves by providing more and more the use of new strategies and forms of communication. Companies are increasing the use of the Internet so that it is possible to give the highest number of information in the faster way possible. This work wants to focus on the attention paid by wineries to the network by checking if there are some important differences between differing Italian production areas.
© Owned by the authors, published by EDP Sciences, 2015
This is an Open Access article distributed under the terms of the Creative Commons Attribution License 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.